ABE Diploma in Marketing Management
AIM Institute of Management offers ABE Level-4,5 and 6 diplomas in Business Management, which offer marketing skills, along with a wide-ranging strategic understanding of business management, will provide holders of our qualifications with an enviable skill set which will prove invaluable as they progress to senior management.
Entry Requirements
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Age 16 and above
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Finished matriculation examination/ GED/ IGCSE
Modules
The Level 4 Diploma in Marketing Management includes eight modules with 15 credits for each subject. The recommended learning hours for this is 600 hours. They are-
1. Dynamic Business Environments
2. Enterprising Organizations
3. Employability & Self-development
4. Finance for Managers
5. Introduction to Entrepreneurship
6. Introduction to Quantitative Methods
7. Project Management
8. Principles of Marketing Practice
Duration
The program will be taught for 1 year (12 months) with two consecutive semesters.
Assessment Types
The subjects are examined with assignment systems, timed open-book exams and traditional timed exams.
Entry Requirements
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Age 18 and above
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Finish HND (or) ABE Level-4 Diploma
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Have 2nd year's transcript from a respective university
Modules
There are 6 modules in the Level-5 Diploma in Marketing Management, with 20 credits for each module. They are-
1. Managing Agile Organizations & People
2. Innovation & Business Performance
3. Effective Financial Management
4. International Business Economics & Markets
5. Integrated Marketing Communications
6. Buyer and Consumer Behaviour/ Societal and Social Marketing
Duration
The program will be taught for 1 year (12 months) with two consecutive semesters.
Assessment Types
The subjects are examined with assignment systems and timed open-book exams.
Entry Requirements
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Finish HND (or) ABE Level-5 Diploma
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Have a bachelor degree from a respective university
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Have 3-5 years of work experience
Modules
In the Level-6 Diploma in Marketing Management, there are 6 modules with 20 credits for each module. They are-
1. Leading Strategic Change
2. Business Strategy & Decision-making
3. Developing International Market
4. Business Ethics & Sustainability
5. Strategic Marketing
6. Strategic Marketing Relationships/ Digital Marketing Strategy
Duration
The program will be taught for 1 year (12 months) with two consecutive semesters.
Assessment Types
The subjects are examined with assignment systems and timed open-book exams.