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ABE Diploma in Marketing Management

AIM Institute of Management offers ABE Level-4,5 and 6 diplomas in Business Management, which offer marketing skills, along with a wide-ranging strategic understanding of business management, will provide holders of our qualifications with an enviable skill set which will prove invaluable as they progress to senior management. 

 

 

 

Entry Requirements

  • Age 16 and above

  • Finished matriculation examination/ GED/ IGCSE

 

Modules

     The Level 4 Diploma in Marketing Management includes eight modules with 15 credits for each subject. The recommended learning hours for this is 600 hours. They are-

1. Dynamic Business Environments

2. Enterprising Organizations

3. Employability & Self-development

4. Finance for Managers

5. Introduction to Entrepreneurship

6. Introduction to Quantitative Methods

7. Project Management

8. Principles of Marketing Practice

 

Duration

The program will be taught for 1 year (12 months) with two consecutive semesters.

 

Assessment Types

The subjects are examined with assignment systems, timed open-book exams and traditional timed exams.

 

 

Entry Requirements

  • Age 18 and above

  • Finish HND (or) ABE Level-4 Diploma

  • Have 2nd year's transcript from a respective university

 

Modules

     There are 6 modules in the Level-5 Diploma in Marketing Management, with 20 credits for each module. They are-

1. Managing Agile Organizations & People

2. Innovation & Business Performance

3. Effective Financial Management

4. International Business Economics & Markets

5. Integrated Marketing Communications

6. Buyer and Consumer Behaviour/ Societal and Social Marketing 

 

Duration

The program will be taught for 1 year (12 months) with two consecutive semesters.

 

Assessment Types

The subjects are examined with assignment systems and timed open-book exams.

 

Entry Requirements

  • Finish HND (or) ABE Level-5 Diploma

  • Have a bachelor degree from a respective university

  • Have 3-5 years of work experience

 

Modules

     In the Level-6 Diploma in Marketing Management, there are 6 modules with 20 credits for each module. They are-

1. Leading Strategic Change

2. Business Strategy & Decision-making

3. Developing International Market

4. Business Ethics & Sustainability

5. Strategic Marketing

6. Strategic Marketing Relationships/ Digital Marketing Strategy

 

Duration

The program will be taught for 1 year (12 months) with two consecutive semesters.

 

Assessment Types

The subjects are examined with assignment systems and timed open-book exams.

ABE Level-4 Diploma
ABE Level-5 Diploma
ABE Level-6 Diploma
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